The end of the season and the playoffs are almost here as the Franchise teams are playing it out to get a place in the playoff scene and to clutch onto their chances of reaching the finals. As the clubs battle it out against each other a lot of the Franchise teams have a struggle with their own finances, with the players wage and contract structure ever increasing most of the Franchise teams find it difficult to stay profitable in the current financial market. In this piece we will have a look at the Phoenix Suns, a club with an established history and massive fan support across the state. Some of the current Franchise teams are founded with enormous investment when the Franchise For Sale opportunities were available to possible syndicates. This has become more important in the current financial climate as Franchise For Sale opportunities are difficult to locate and find in the NBA. A lot of the reliable syndicates are holding onto their investments throughout this financial climate and are waiting for a turn around in the market. Through this time syndicates will be performing each of their Franchise teams as a Home Based Franchise, which details that they are restricting costs and only spending the what they need to survive. A Home Based Franchise takes delight in not having a large amount of outlay and consequently using the Franchise teams guile to make a significant profit. The current Franchise teams are taking this method, as they do not want a Franchise For Sale board at their home ground. Through a lot of the Franchise teams accounts there has been significant alterations, in syndicates, players and money as this Phoenix Suns article will show.

The Phoenix Suns were put into the NBA in 1968 as part of an expansion that included the Milwaukee Bucks. Phoenix amassed a 16-66 win-loss record in their debut year and got the opportunity to flip a coin with the Bucks to find out which club would own the number-one choice in the 1969 NBA draft. Milwaukee won the toss and chose Lew Alcindor, later known as Kareem Abdul-Jabbar, and the Suns chose centre Neal Walk.

In four out of five years in the late 1970s and early 1980s, the Phoenix Suns recorded more than 50 victories. Forward Maurice Lucas and guard Walter Davis led the team to a 41-41 regular season best in the 1983-84 season. Phoenix roared in the playoffs and went to the Western Conference championship series, where the Suns were defeated in six games to the Los Angeles Lakers.

Starting with the 1988-89 season, the Phoenix Suns registered seven consecutive seasons with at least 50 wins. In 1992 Phoenix obtained Charles Barkley from the Philadelphia 76ers. He sparked the club to 62 regular-season wins and won the NBAs most valuable player award. With forward Dan Majerle and guard Kevin Johnson, Barkley led Phoenix to the 1993 NBA Finals, where the Suns lost to the Chicago Bulls in six games.

During the mid-1990s the Phoenix Suns continued to be competitive, qualifying for the playoffs in 1994 and 1995. Key players consisted of Johnson and forwards Danny Manning, A. C. Green, and Wesley Person. After the Suns finished 41-41 in the 1995-96 season, Barkley was exchanged to the Houston Rockets.